Ministry of International Trade and Industry - awards

Industry Excellence Award 2001
(Model: Alpha Turboflow LH-8000EP)

Malaysia Brand Name Award 2001

Industries Excellence Awards 2008
(Special Awards: Innovative Product (Model: ALPHA S300EP)

Malaysian Good Design Council

2001-Good Design Mark for Alpha Turboflow LH-8000EP

2001-Good Design Mark for Classic 5 s Set

2004-Good Design Mark for V3 Plus-EP

2004-Good Design Mark for V5 Plus-EP

2004-Good Design Mark for V7 Mixer

2006-Good Design Mark for S100E

2007-Good Design Mark for S300EP

The Superbrands Council

Superbrands Malaysia 2003/2004

The Brand Laureath

SME’s Best Brand 2007 in Asia Pacific

Archidex 2011

Winner of New product Award 2011 for Smart 18 (RAINSHOWER)

Electricity Generating Authority of Thailand (EGAT)

Alpha’s electric instant water heaters are awarded Label No 5 by Electricity Generating Authority of Thailand (EGAT) With Label no 5, Alpha’s electric instant water heaters are proven to be energy efficient by having the average efficiency of 90%.

Milestone and Innovation

1990Incorporation of Alpha Electric Co. Sdn. Bhd
1993Introduction of Multi-spray hand shower and LED light temperature sensor display
1995Introduction of sensor touch micro computer auto temperature stabilizer
1996Incorporation of Alpha Home Appliances Sdn. Bhd. (Sales & Marketing for domestic market)
1997Introduction water heater with built-in booster pump, (The 1st in South East Asia)
1999Introduction of self-setting shower temperature with four memory buttons
2000Introduction of multi-colour heater casing and chrome shower set
2001Introduction of Classic 5S hand shower and shower set.
2002Introduction of press button stop valve with water flow and filter
2003Introduction of digital shower panel with built-in heater and booster pump (1st in Malaysia)
2006Introduction of the S100E the slimmest heater (68mm) in the market
2007Introduction of the slimmest heater with unique SilentJet feature-S300EP
2010Introduction of Smart 18 Series with Auto Test
2011Introduction of Smart 18 Series with Rain Shower
2013Introduction of the minimalist IM-9 and AS-2 Series
2015Products conformed to Quatest 3, Vietnam (EMC compliant)
2016Products conformed to G-Mark, Gulf countries (EMC compliant)
2017Introduction of Smart Revo Series
2018Introduction of the all-new EZY and FX Series